Who Are Our Audiences and How Can We Better Engage With Them?

On Saturday 31 January a group of people met at Canada Water Culture Space in order to discuss who are our audiences and how can we engage with them better? It was a  discussion designed for people who write about theatre – critics, bloggers, fans – and people who work in communications, marketing and PR, to find out more about each others’ motivations, frustrations and ambitions, and to ask how we can work together better without losing what makes our relationships with audiences distinct. Hosted by Dialogue and Amber Massie-Blomfield (Head of Communications at the Albany and Executive Director at Camden People’s Theatre), with invited speakers Lyn Gardner (The Guardian) and Stewart Pringle (critic, playwright, artistic director of the Old Red Lion, London).   cwcs

Maddy Costa has written about the discussion and we’d like to share her thoughts here.

If you’d like to open this conversation further then please tweet  and  using the hashtag
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